GoVegan.Earth

Our Purpose

To promote Veganism as the moral imperative to end the exploitation, use, and unjust control of non-human animals by human beings.

Our Vision

A Vegan Earth where all sentient beings are respected as individuals and not exploited, used, or treated as properties.

Our Mission

To achieve freedom, justice and liberation for non-human animals by educating human beings on Why and How to Go Vegan as a moral imperative.

Our Values

Moral Development

We believe that the moral progress of humanity, requires extending respect and consideration to all sentient beings and rejecting practices that unnecessarily violate their fundamental rights.

Social Justice

We believe non-human animals should be recognised as sentient individuals rather than resources, commodities, or property.

Animal Rights Equality

We oppose speciesism and support the recognition of the fundamental rights of all animals to live free from exploitation, use, and unjust control.

Truthful Education

We seek to provide clear, evidence-based educational resources that encourage critical thinking and moral reflection.

Non-Violence and Respect

We advocate peaceful, respectful, and lawful outreach while remaining uncompromising in our opposition to exploitation and enslavement of sentient beings.

Strategic Objectives

1. Increase Public Understanding of Veganism

Educate the public that:

• The exploitation and use of non-human animals is unnecessary.
• Veganism is primarily a moral justice issue.
• Animal welfare reforms do not address the fundamental injustice of animal exploitation.
• The abolition of animal use is the ethical objective.
• Veganism may also provide proven benefits for human health and the environment.

2. Expand Access to Vegan Education

Develop and distribute:

• Free downloadable books as well as amazon versions.
• Printed and digital leaflets.
• Posters and educational resources.
• Videos, graphics, and social media content.
• Blog articles and educational guides.

3. Encourage Individual Commitment to Veganism

Provide opportunities for individuals to:

• Sign the Go Vegan Pledge.
• Subscribe to educational updates.
• Join outreach activities.
• Participate in campaigns and petitions.
• Share educational resources with others.

4. Build our Network

Collaborate with:

• Individual advocates.
• Community groups.
• Vegan organisations.
• Educators and content creators.
• Public figures willing to support Vegan education.

5. Increase Public Reach

By utilising:

• Social media platforms.
• Public talks and presentations.
• Peaceful street outreach.
• Traditional media engagement.
• Public relations initiatives.
• Advertising campaigns where funding permits.

Activities

To achieve these objectives, GoVegan.Earth does and will do the following:

• Publish books and educational materials.
• Produce social media content.
• Maintain educational websites and blogs.
• Conduct public outreach and advocacy.
• Organise campaigns and petitions.
• Build partnerships with aligned organisations.
• Encourage public declarations on animal rights, and pledges to go Vegan.

Key Targets

Please help us in our Mission by:

Public Sign-ups

• Increase signatures on the Go Vegan Pledge.
• Increase subscribers to educational updates.
• Increase participation in outreach initiatives.

Educational Reach

• Increase downloads of Vegan books.
• Increase downloads of Vegan leaflets and posters.
• Increase circulation of educational resources.
• Increase website traffic and readership.

Public Engagement

• Increase social media followers of GoVegan.Earth on all platforms.
• Increase engagement with educational content.
• Create new opportunities and increase attendance at talks and events.

Advocacy

• Increase signatures on the Animal Rights Declaration for submission to the United Nations.
• Support additional campaigns and calls to action as and when opportunities arise.

Long-Term Outcome

A significant and sustained increase in the number of people adopting Veganism, contributing to the eventual abolition of the exploitation, use, and control of non-human animals.

Background

Rev. (Dr.) Swati Prakash (Alt. Med.) has authored all the content of this website and is the person behind the books, activism, blog, and outreach initiatives. She was already well known in India as the Head of Earth Healing Temple/ Network focused on equality and respect for nature as a Wiccan healer and leader of Global Wicca/ Magick school and store in the early 2000s. On moving into the UK, she started a blog called The Positive Media as part of Earth Healing Network in 2014. Over the years she has maintained a strong focus into Vegan activism by recognizing that the biggest injustice on this planet is the day-to-day exploitation of non-human animals by human beings who are not yet educated enough on Veganism.

In her words:

“Humans do not require any products, services or activities based in exploitation of non-human animals, making Non-Veganism an unnecessary atrocity. Non-Veganism also significantly harms human health and the planet’s environment. In order to make this world a better place it is essential that humans start respecting sentience and recognize the rights of all sentient beings instead of being discriminatory and unjust.”

More about the Author

Funding

We are currently not yet funded by any government, corporate, or any other source. Kindly consider making a contribution or a regular donation at the below link.

Donate

Join Us

We intend to get registered as a charity to further our objectives transparently. In order to apply as a Trustee, or to join our team of volunteers or writers, kindly contact us using the below form: